TMRW Sports, co-founded by Tiger Woods, Rory McIlroy, and Mike McCarley, has announced a new funding round.
As AFROTECH™ previously told you, TMRW Sports has secured investors such as Shaquille O’Neal, Dwyane Wade, Stephen Curry, Chris Paul, Andre Iguodala, and Jayson Tatum, as well as Kevin Durant and Rich Kleiman’s 35V. Now, according to Bloomberg, TMRW Sports has received funding in a round led by Dynasty Equity Partners and Connect Ventures — bringing the sports, media, and entertainment company’s valuation to $500 million.
“Our goal has always been to partner with world-class management teams in sports that have a big following,” K. Don Cornwell, co-founder of Dynasty Equity Partners, said per Bloomberg. “TMRW is taking intellectual property and applying it in such a way that’s going to not only get existing fans excited, but bring new fans under the tent. And, since accessibility and bringing diversity into sport is among our priorities, it’s a great fit.”
According to Michael Blank, head of consumer investments at Connect Ventures, the funding will go toward “expansion into new formats, leagues, territories and media properties.” What’s more, the outlet discloses that expanding into women’s golf is a possibility.
As for its current projects, in partnership with the PGA Tour, TMRW Sports is slated to launch TGL in January 2025. As previously shared by AFROTECH™, TGL is a tech-infused golf league and will include 18 players, who will compete in a series of 18-hole matches. Three-man teams will battle it out for two hours in a stadium setting.
“As a big sports fan myself, I’m excited about blending golf with technology and team elements common in other sports,” Tiger Woods shared in a statement at the time of the league’s announcement. “We all know what it’s like to be in a football stadium or a basketball arena where you can watch every play, every minute of action unfold right in front of you. It’s something that inherently isn’t possible in traditional golf.”
