According to a press release, Darlene Goins has officially been tapped to serve as the head of philanthropy and community impact and president of the Wells Fargo Foundation.
The feat marks the first time a Black woman has become president of the organization, based on a report from The Chronicle of Philanthropy.
“Darlene brings a deep understanding of consumers and communities to this leadership position, which will help us take our philanthropic investments to the next level,” said Wells Fargo Vice Chairman of Public Affairs Bill Daley in a statement. “With her banking expertise and track record in creating community impact, we aim to open pathways to economic advancement and strengthen historically marginalized communities.”
Previously, Goins was the head of diverse customer segments within the company’s small & business banking, where she spearheaded customer feedback, analytics, and insights to meet the needs of Wells Fargo’s eclectic consumer base.
Moreover, she was also responsible for leading the company’s Bank Inclusion Initiative, which is “a 10-year commitment to accelerate access to affordable mainstream accounts and help unbanked individuals have easier access to low-cost banking and financial education.”
In a previous role at the Wells Fargo Foundation, Goins was the head of financial health philanthropy. Her responsibility was to help underserved communities by reducing debt, driving savings, and advancing wealth-building.
Before she joined the financial institution, Goins spent several years in various leadership roles at the leading data and analytics company, FICO.
