Amazon has introduced a new delivery service that caters to low-income families to help cut costs and time for grocery shopping.
According to a press release, the retail giant unveiled its grocery delivery subscription, which is provided at a lower cost to individuals receiving Supplemental Nutrition Assistance Program (SNAP) benefits. Available in over 3,500 U.S. cities, the subscription provides unlimited grocery delivery on orders more than $35 from Amazon Fresh, Whole Foods Market, and other local grocery retail stores on Amazon.com.
Customers who use a registered EBT (electronic benefit transfer) card to purchase groceries aren’t required to have a Prime membership to access the subscription’s benefits, the press release details. The cost for this group of customers is $4.99 per month, and Prime members pay $9.99 per month. Under the new Amazon subscription, both SNAP recipients and Prime members are offered convenience through one-hour delivery windows and 30-minute pickup orders, in addition to other benefits, with access to Amazon’s selection of almost 100,000 grocery items.
Prior to Amazon’s announcement, in 2023, the company held a pilot program for the grocery service in Columbus, OH; Denver, CO; and Sacramento, CA.
“This new grocery subscription benefit provides even more value and savings on delivery fees for customers who regularly order groceries from Amazon Fresh, Whole Foods Market, and the variety of local grocery and specialty retailers on Amazon.com,” Tony Hoggett, senior vice president of worldwide grocery stores at Amazon, shared in a press statement.
He continued, “Our goal is to build a best-in-class grocery shopping experience—whether shopping in-store or online—where Amazon is the first choice for selection, value, and convenience. We have many different customers with many different needs, and we want to save them time and money every time they shop for groceries.”
Additionally, the press release notes that Amazon offers a free 30-day trial to test out the grocery service.
To learn more about Amazon’s low-cost grocery delivery subscription, click here.
